Product Design Specification
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Tuesday, March 16, 2010
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Bicycle share system
Design Brief:
As the congestions on roads continue to scale new heights, it has being calculated to cost the global economy trillions of dollars worth of lost productivity. Therefore the City of Melbourne has approached Ozcyckler to develop an innovative bicycle system that could help ease the current and future congestions on our roads.
Aesthetics:
• Be distinctive and unique in appearance
• Non intrusive in design
• Sturdy and clean in appearance
• Areas of promotional graphics, corporate advertising
• The form can follow function
Environment
• Designed for shared use in the public domain
• Must be able to withstand the rigorous Melbourne weather conditions
Materials:
• Environmentally sustainable materials will be chosen where available
• Recycled second hand material will be used if suitable
Marketing
• Advertising campaigns via the city council
• Partnership with health insurance companies
• Partnership with superannuation institutions
Packaging
• Packaging/transport cost will be kept to a minimum
Safety
• Adjustable helmets will be provided upon rental
Security
• Bikes will be secured to a docking station when not being used
• Integrated locks will provide temporary security
Legal
• Meet all Australian legal requirements and bicycle standards (lights, reflectors, bell, helmet)
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